Can An Alien Save PS3? Ratchet and Clank Coming
November 2, 2007 – 1:01 pmby Darren
Low sales have been plaguing the PS3 and the company is banking on a new character to try and reverse course. The new game should remind people of a Pixar animation, and should help Sony sell games the way Pixar sells movie tickets.

Now comes “Ratchet & Clank Future: Tools of Destruction”, a beautifully crafted game that is being compared to Pixar animated films and touted as a must-have for Sony fans.
“We’re using lots of the same techniques that would be used in a Pixar film,” said Brian Allgeier, creative director on the “Ratchet” titles at developer Insomniac Games.
Seasoned video game fans can be forgiven for rolling their eyes — claims by industry executives over the years that their games are “Pixar quality” have turned out to be just so much marketing bluster.
But the “Ratchet & Clank” that hit stores last week comes closest to delivering on that promise.
Early reviews of the game are positive. With enough enthusiasm, Sony is helping this new game can jump start sales of their console.


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