Google Says Company Can Avoid Economic Downturn
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Executives at Google seem to think the company is immune to an economic slowdown. Eric Schmidt said during a press conference that Google is uniquely positioned to avoid the troubles plaguing many other firms.
“It’s too early to say if there’s (already) been any specific impact but if there were I don’t think it would be much,” Schmidt said.
“We believe that if there were (a U.S. recession), we’ll be well positioned. We’re not particularly dependent on any particular one market. There’s not a lot of advertising for any one market over another,” he said.
“There tends to be a flight in a global slowdown to higher quality advertising and higher quality advertising is determined by what sells,” he said.
The question is: will those companies continue to buy ads from Google?
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